Coverflex
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Work changed. Pay didn’t.

Coverflex exists to make compensation work for everyone.

Pay is still rigid, fragmented, and hard to feel.

We turn compensation into choice — one platform, one card, one app — for benefits, meal allowance, insurance and more.

Our platform is simple for HR and meaningful for employees.

We provide choice, smarter compensation tools and empowerment.

️ TL;DR (The Essentials)
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Role: Senior Product Manager

Seniority Level: Senior

Type: Individual Contributor


Languages: English (main) mandatory. Portuguese / Spanish / Italian a plus

Main Tools:

* Notion, Slack, Figma, Jira/Linear for day-to-day collaboration.
* Analytics (e.g., Amplitude, Lightdash, etc)
* AI (e.g., Loveable, Claude, etc)

Location: Remote (Europe only)


Compensation:

* Base Salary: 60\.000€ - 75\.000€ gross yearly
* Bonus / Commissions: no
* Equity: Yes – Stock Options under our Equity Incentive Plan
* Benefits: as per below
* Contract Type: Permanent

Your Impact
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Your role will play a major role in our success because…

You will own the Company Health stream: protecting and growing the health of existing markets while scaling the business by maximising customer retention and long-term customer success.

Your work sits at the intersection of Product, Engineering, Design, Data, Customer Success, and Sales, with a clear mission: make Coverflex indispensable for companies after they sign - through better admin workflows, clearer value realisation, proactive retention levers, and scalable market completeness patterns.

How we’ll measure success:

After 6 months, you will have:

* A deep understanding of our customers, their lifecycle, and the key drivers of client health, satisfaction, and retention in our core markets.
* A strong feedback loop (customers \+ internal signals \+ data) that consistently drives prioritisation.
* A clear Company Health strategy and prioritised roadmap, aligned with measurable outcomes.
* Shipped improvements that move leading indicators of retention (activation/adoption/time-to-value, admin satisfaction, product usage, preventable churn reasons, etc.).
* Contributed to raising the bar for product thinking and collaboration within the team, helping foster a culture of ownership, transparency, and continuous improvement.

Reality Check - What Makes This Role Hard
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Let’s be real - here’s what makes this role challenging:

* You are optimising a multi-persona journey: the company is the buyer, but employees drive real value.
* “Retention” is not one thing. It’s onboarding, activation, time-to-value, trust, operational efficiency, compliance, and product reliability.
* You will constantly need to balance market-specific needs with the expectation to build scalable and global solutions, not one-offs.
* You will work across multiple teams and inputs (support signals, CS feedback, sales context, data and competing business/market goals) and still need to keep priorities crisp.

You
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### Must-haves (evidence, not years)

* Proven experience as a Product Manager in high-growth startups or scale-ups, owning problems end-to-end (from discovery to outcomes)
* Strong discovery and problem-framing skills, and comfortable operating in ambiguity
* Proven ability to define strategy, align stakeholders, and ship iteratively with measurable outcomes
* Strong analytical skills, with the ability to gather and interpret data to inform product decisions
* Strong async/remote collaboration habits: clear written communication, disciplined documentation, and consistent rituals
* Experience in B2B SaaS environments (or similarly complex workflows)

### Nice-to-have

* Fintech / Payments experience or other regulated domains
* Experience working across multiple geographies and compliance requirements
* Familiarity with retention levers across the lifecycle (renewals, churn prevention, value realisation, product-led enablement)

Your DNA
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* You consistently demonstrate empathy towards users and stakeholders and remain dedicated to solving problems and finding solutions.
* You have a curious mind and a passion for innovation.
* You strongly believe in building products alongside users, rather than solely for them, and actively seek out feedback.
* You are outcome-oriented: you hold a high bar for clarity (the “why” and the goal), move iteratively, and learn fast from what ships.
* You simplify complexity, spot second-order effects early, and avoid one-offs in favour of scalable patterns.
* You communicate clearly, bringing crisp narratives and decision-making, especially in ambiguity.
* You are a strong cross-functional collaborator: you create alignment, bring others along, and handle disagreement with high trust and directness.
* And you raise the bar around you, influence teams beyond your squad, mentor others, and help improve product thinking across the organisation.

You’ll probably find this frustrating if…

* You prefer working in a narrow scope without continuous cross-functional collaboration.
* You avoid talking directly with customers or internal stakeholders to gather insights and validate assumptions.
* You optimise for “perfect information” before moving, or swing to speed while ignoring long-term fragmentation risks.
* You’re uncomfortable with ambiguity, changing priorities, and constraint-driven problem-solving.
* You default to “this is a different team’s problem” instead of owning outcomes end-to-end.

Manager \& Team
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### Meet Your Manager

Hiring Manager: Joana Botelho

Location: Portugal

LinkedIn Profile: [LinkedIn URL]

Profile Snapshot:

I’m pragmatic, honest, and empathetic. I care a lot about doing right by our users, the team, and what’s best for the company. I value integrity and transparency. Joana, the person, is very simple and “by the book”: I love music, movies, reading, dancing, food, travelling and spending time with my friends and family.

* Energy:I try to stay positive and in solution-mode as much as possible, despite being the one raising all possible problems in a product review Think “thoughtful challenger”: I ask questions, push for clarity, avoid unnecessary complexity, and try to surface second-order effects early.
* Communication: transparent, informal and context-heavy. Sometimes (often), more verbose than ideal I do my best to share knowledge and provide context to make sure everyone has what they need to make the best decisions and move independently. I value crisp narratives, explicit trade-offs, and strong documentation
* Feedback Style: transparent, continuous, always aimed at growth. I’m supportive, but I will challenge reasoning, prioritisation, and clarity when needed. I try to give feedback that is actionable and fair. And I value constructive challenge in return! I’m also actively improving

How to work with me - in the Manager's own words:

I'm very annoying about the “why”. I care about good product thinking and solving the right problems. I believe in ownership end-to-end: clear scope and outcomes, high-quality delivery, clear communication, and measurement after launch. I try to stay close enough to remove blockers, sharpen decisions, and keep alignment when needed, but the ownership is yours. And I’m still learning too, so we’ll iterate together.

### Your Team

* Team structure: Product Manager, Product Designer, Engineering Manager, Engineers, QA and Data.
* Other stakeholders: GMs, Customer Success, Product Support, Sales, Marketing, Ops, Finance \& Legal, leaders from different Product pods

The PEDD leadership

* Rui Carvalho, Co-Founder \& COO/CPO
* Pedro Cardoso, Head of Product Design
* Tiago Fernandes, Co-Founder \& CTO
* Bruno Oliveira, VP Engineering
* Carlos Silva, Chief Architect
* Tiago Brito, Head of Data
* João Caxaria, Head of AI Engineering

Access \& Belonging (Equal Opportunity)
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We hire for impact and potential, not pedigree.

We welcome applications from people with non-linear careers, career breaks, caregiving gaps, and those changing fields.

No discrimination on the basis of age, disability, gender identity/expression, marital or family status, pregnancy, neurodivergence, race/ethnicity, religion/belief, gender, sexual orientation, or any other protected ground.

Assessment fairness:

We anchor on *evidence of outcomes* (what you shipped, moved, or influenced).

We actively de-bias by using structured rubrics, multiple assessors, and blind screening most of the time (we won’t know your name, gender, or personal info until the interview stage).

Application Clarity
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No cover letter required.

Apply with your LinkedIn or upload your CV.

You may be asked a few short, relevant questions.

Total candidate time investment: \~3–5 hours end-to-end.

Hiring Stages (What to Expect, Why \& How Long)
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1\. CV / LinkedIn Screen — *Signal check vs must-haves*

* Done by People \+ Hiring Manager.
* You’ll hear from us within 7 business days.
2\. Hiring Manager Interview - *Deep dive into your work • 45–60 min*

Structured around outcomes, decisions, and collaboration.

3\. Meet the PMs - *Meet part of the team • 60 min*

We assess team fit, team work and collaboration styles.

4\. Meet the team (EM \& PD) - Meet part of the team *• 45-60 min*

5\. Behavioural Interview - *Show who you are • 45-60 min*

We assess team fit, cultural fit, good common sense and ethics.

6\. Case Review \& Team Chat - *Walkthrough \+ Q\&A • 1h–1h30 min*

You’ll get actionable feedback either way.

7\. Final Conversation (CEO / C-Level) — *Values, strategy, and your growth • 30–45 min*

Optional: References (2–3 people who’ve seen your recent work) - async.

AI \& Hiring Tools Transparency
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We use a few tools to reduce bias and improve documentation, not to make hiring decisions.

* Teamtailor anonymisation: profiles are reviewed without relying on names/personal identifiers.
* Meeting recorder (e.g., Talka.ai): may be used to capture interviews so we can focus on the conversation.
* ChatGPT: may be used to turn interview notes/transcripts into clear, structured summaries.

Important: every application is reviewed by a human, and no decision or rejection is made by AI. If recording is used, we’ll be transparent and (where required) ask for consent.

️ Speed \& Communication
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* Decision: within 4 weeks of your application.
* Updates: weekly if the process runs longer.
* Scheduling: interviews between 10:00–16:00 CET (flexible across Europe).
* Feedback: from the Case stage onwards, you’ll always receive written or verbal feedback - what went well, and what to strengthen next time.