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Who we are:

FedEx is the largest express transportation company in the world, connecting more than 220 countries and territories. We work every moment to deliver the most important package of someone’s day. Our team of passionate people know their day-to-day work is invaluable in delivering outstanding experience to our customers. 530,000 team members strong, we are as diverse as the world we serve. We love what we do, and we do it well. Our reach is big, and so are our dreams.

Join us and become part of a new, insight‑driven team at the intersection of strategy, marketing, and intelligence. You’ll help define how FedEx competes and wins across its most strategic industrial verticals.

Purpose of the Role
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The Vertical Strategy & Market Intelligence Analyst acts as a strategic consultant within FedEx — blending analytical rigor, business acumen, and storytelling. Your mission: create value upstream while Sales delivers it downstream. You’ll work in cross‑functional, mission‑based teams to uncover market opportunities, define value propositions, and shape the strategic narrative behind FedEx’s offerings in key verticals.

The role combines market intelligence, strategic marketing, and commercial thinking — turning insights into clear recommendations that guide business decisions at the highest level.

How You’ll Work
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You’ll be embedded in a vertical team focused on one or more industries — Automotive, Industrials, Defense & Aerospace, Fashion & Luxury, Healthcare, or AI/Data Centers — collaborating closely with Sales, Product, Business Development, and other marketing teams across regions. Early involvement in project “sprints” ensures that strategy and marketing alignment happen upstream, supporting seamless execution later.

Key Responsibilities
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Build Phase

• Lead end‑to‑end market assessments, including due diligences, scoping, and sizing for target verticals.
• Develop clear and differentiated value propositions (ISPs) and business cases supporting long‑term growth.
• Map supply chain flows, key actors, and capability requirements — identifying white spaces and FedEx competitive advantages.
• Coordinate marketing activities and internal stakeholder alignment across regions.
• Ensure Marketing and Go‑To‑Market teams are connected early in each project sprint.

Maintenance Phase

• Engage directly with customers to gather feedback and identify new opportunities.
• Monitor competitor actions, industry trends, and emerging growth areas across priority verticals.
• Lead internal and external thought leadership through insights, whitepapers, or executive webcasts.
• Shape and own FedEx’s customer narrative — why they choose us, and how we help them grow.
• Collaborate with Sales, Business Development Analytics, and Marketing on go‑to‑market and KPI tracking.
• Support business planning discussions with data and structured recommendations.

Competitive Intelligence (focused track)